Friday, 10 June 2011

Apple backs down on in-app subscription pricing

Apple has suddenly and without fanfare thrown out its App Store guidelines on in-app subscription pricing, reports note. Later this month Apple was set to begin enforcing a recent policy on subscriptions, requiring that any outside app subscription options be matched by in-app ones. Of special worry to publishers, though, was an insistence that in-app options cost the "same price or less," even though Apple claims a 30 percent cut of App Store revenue. The policy drew the scrutiny of the FTC....

Source: http://feeds.macnn.com/click.phdo?i=eead30dc081b8d4b2ad627ec10f442e6

apple store uk imac news on apple apple daily news hk

No comments:

Post a Comment